Based on the Randstad employer branding research report, work-life balance has become the primary consideration for job seekers in Hong Kong for the first time in ten years. For any organization aiming to attract and retain top talent, prioritizing this aspect of the Employee Value Proposition (EVP) is crucial.
The Employee Value Proposition (EVP) encompasses the value, rewards, recognition, support, and company culture that an employer offers to its employees. This enables them to excel and achieve their maximum potential.
The five most important job criteria for job seekers in Hong Kong include:
- Work-life balance
Striking a healthy balance between work and personal life involves having enough private time for family and friends, without being overwhelmed by work commitments. - Matching Job Responsibilities with Personal Interests
Engaging in work that matches one's interests and expertise, securing a role that utilizes personal strengths, and experiencing a sense of accomplishment and self-satisfaction. - Fair pay and benefits
A competitive compensation package and inclusive benefits play a crucial role in attracting skilled individuals. This includes aspects like base salaries, year-end bonuses, medical coverage, retirement plans, and more, demonstrating the company's value for its workforce. - A Positive Work Environment
A comfortable and convenient work environment, positive work culture, strong interpersonal relationships, and effective management all contribute to fostering a relaxed and pleasant atmosphere for employees. - Opportunity for growth
There is plenty of space for career advancement, with ongoing training and chances for promotion to foster personal and professional growth, boost employee enthusiasm, and encourage long-term dedication.
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